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Chief Operating Officer

"We thrive to create impact through innovation and technology."

Phornnapas has led customer excellence and marketing at ABACUS digital where she has built the structure and framework for company’s missions.

Having more than 15 years of experience in financial service industry, she has been equipped with in-depth knowledge of banking business and end-to-end lending processes. From business, operation and risk perspective, her key experience includes setting up risk-based pricing and wealth management platform from the ground up. She led productivity enhancement projects, mapping the end-to-end processes and driving changes with multiple touch points.

Phornnapas also served in other key roles at leading Thai banks, notably as a relationship manager helping to devise strategy to on-board clients, and as credit portfolio specialist establishing economic capital framework.


She holds an undergraduate degree in economics from Chulalongkorn University with First Class Honors and Gold Medal award. She received a master’s degree in Finance with Distinction from Durham University.

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