What you will do

• Lead the growth of user/loan acquisition by managing and optimizing paid media channels across key ad platforms and affiliate networks 

• Optimize retargeting campaigns under paid media channels to maximize full-funnel performance 

• Design and execute data-driven experiments to improve campaign performance 

• Use data analytic tools for ad-hoc analysis to diagnose and troubleshoot performance 

• Lead MarTech-relevant projects by partnering with data science, data engineering and developer teams to create tools and manage the channels at scale 

• Partner with in-house creative team to develop creative asset variations for testing and strategize with in-house data scientist/engineer on automation initiatives 

• Lead projects and collaborate with both internal and external teams including special projects
   

What we are looking for

• B.S. in Computer Engineering, Computer Science, Math/Statistics, Economics or other quantitative fields 

• Intermediate to Expert level in Excel & SQL and data analytics tools such as Big Query, PowerBI, Data Studio 

• Experience in experimentation with A/B testing and translating data into insights  

• Experience in planning and implementing media plan/tools is a plus 

• Experience in mobile marketing analytic tools is a plus 

• Experience in Data Science/Analysis for Marketing with Python or R coding skill is a plus 

• Ability to give input, evaluate and recommendations on investments in MarTech 

• Able to communicate in both English and Thai effectively 

• Able to work in cross-functional team environment 

• Strong organizational skills and attention to detail 

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If you are interested in joining our team, please click on the "Apply Now" button to send your CV and portfolio (if applicable). Alternatively, if you have any questions, please feel free to contact us at [email protected]